# Lumora Video vs Clueso: AI how-to videos or cinematic launch videos?


**Short answer:** pick **Clueso** if you make how-to videos, onboarding, training or help-center content, especially with an AI voice, translations or a written guide from the same recording. Pick **Lumora Video** if you want a short, cinematic product video for a launch, a feature update, social posts or your landing page.

We make Lumora. Clueso details are from [clueso.io](https://www.clueso.io/) and its [pricing page](https://www.clueso.io/pricing), checked on 28 October 2026.

## At a glance

| | Clueso | Lumora Video |
|---|---|---|
| Built for | Teams making product education, training and documentation at scale | Software teams and founders making launch videos and feature clips |
| Recording | Browser extension; mobile recordings; an agent that can record a walkthrough for you | Screen, webcam bubble and mic in the browser; any uploaded recording; screenshots or a web address |
| Voice | AI voiceovers (500+ voices on Free), script written by AI | Your own voice, or an AI voice reading the script (4 voices, Pro); captions from speech, transcribed with Whisper |
| Languages | Voiceover, on-screen text and captions in 150+ languages | Captions in the language you speak |
| Visual style | Spotlights and auto zoom; AI avatars on higher plans | 18 3D camera moves, 16 looks, 9 callout styles, device frames, 13 shot types, cuts on the beat |
| Also makes | Step-by-step guides, SOPs and help articles from the same recording | Videos only: MP4, GIF, WebM in 16:9, 9:16 and 1:1 |
| Length | Input videos up to 10 min (Free), 20 min (Solo), unlimited on Business | Videos up to 2 minutes |
| Free plan | 10 min of export a month, up to 1080p, watermark | 3 exports a month, 720p, watermark |
| Paid | Solo $40 / month and Business $120 / month, billed yearly (promotion price on the day we checked) | Pro €9 / month; Team €24.90 / month for up to 10 people |

## When Clueso is the better choice

- You make tutorials, onboarding or training videos longer than two minutes.
- You want a choice of hundreds of AI voices, or the same video in many languages.
- You want a written help article or SOP from the same recording.
- You need enterprise features such as SSO and SOC 2 (Clueso lists these on its Enterprise plan).

## When Lumora is the better choice

- **The video sells rather than teaches.** A 15 to 45 second launch trailer with 3D camera moves, kinetic title shots, a logo lockup and music that drops on the reveal.
- **You post on social.** One edit exports landscape, vertical and square.
- **Budget.** Pro is €9 a month with no export minutes to count.
- **You start from screenshots or a URL,** not a recording.
- **Your coding agent should make it.** Claude Code or Codex can create a changelog video through Lumora's [MCP server](/docs/agents).

For a wider list, read [the best product demo video software in 2026](/blog/best-product-demo-video-software).